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CAN’T GET UNSTUCK?

Every project presents a unique opportunity as well as brand challenges, but solving them helps grow your brand equity and bottom line.

At Ideon, we have a special talent for discovering new territory for the up-and-coming and for energizing brands that have lost their mojo. We have a special love for causes, non-profits and b-corps but have deep client relationships in all sectors. Our experience working with global and local clients—from airlines to automotive, beauty, consumer goods, education, financial, lifestyle, professional services and retail—means we tap cross-sector knowledge to shape customized strategies just for you. See how we’ve sparked possibilities for brands like yours.

These brand case studies feature our unique perspectives, pushing beyond comfort zones, igniting a dialogue with brands and their fans that benefit both. How can we help your brand grow? Tell us more >

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EDC: Blending Value

New York City’s Economic Development Corporation came to Ideon to name, brand and tell the story of the Social Capital desk to power investment in the social capital ecosystem, for a stronger and more inclusive city for all.

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ILA: CHAMPIONING LITERACY

The International Literacy Association came to Ideon to establish literacy as an urgent global cause, elevate ILA’s brand and solve for literacy around the world.

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Freelancers Union: STRENGTHENING STRUCTURE

Ideon repositioned the Freelancers Union brand and communications to strategize its future direction and long-term growth.

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Union Settlement: EMPOWERING HARLEM

Ideon rebranded Union Settlement to drive visibility and philanthropy in service of NYC’s East Harlem community.

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MetLife: MAKING IMPACT

Ideon brands MetLife’s CSR initiatives to tell a clear story with global impact.

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Leroy Merlin: Driving Visibility

The Italian division of Leroy Merlin, the global DIY retailer asked Ideon to report on American retail innovation to help the brand stand out.

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Citi Salutes: INSPIRING VETERANS

Citi Community Development came to Ideon to launch a firmwide initiative to meet the unique needs of decommissioning USA service members and their families.

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Home Matters: Redefining Home

The National Neighborworks Association came to Ideon with the goal to make access to a home and all its benefits a national conversation.

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Health Insurance

A Fortune 500 health insurer and its agencies came to Ideon to build a new internal brand it could align around, and to launch the brand to fuel competitive growth.

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